Hello, the name’s Hassan 
I’m A Freelance Writer For ROI-Focused Tech & Ecommerce Brands
B2B content strategy that gets traffic is now table stakes. What’s your winning angle once your content is in front of your customers? Or in other words, how does your content marketing:
1. Differentiate your brand with storytelling
2. Connect with core customers and ICPs
3. Position your product in a competitive market
…to deliver compounding ROI that fuels demand generation?
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Get Paid To Write B2B Content
Why You Need A Freelance Writer That "Gets" Content Marketing
The ugly truth: What worked in HubSpot’s heyday in 2010 no longer works for most businesses.
Today, your brand’s content must balance the need for distinctive content that not only ranks on Google, but also balances your unique product positioning & storytelling to attract, capture, and nurture targeted leads.
This requires the hire of B2B freelance writers that understand the need for distinctive journalistic content that not only ranks, but also supports unique product positioning and messaging while attracting, capturing, and nurturing leads.
I’m Hassan 
. I'm A Freelance Writer That Can Help
. I'm A Freelance Writer That Can HelpI’m going to bet the fresh tea in my cup that you’re hiring a freelance content strategist because you’re:
- Creating content, but not receiving a demonstrable ROI
- Struggling to scale your B2B content marketing or SEO strategy
- Unable to find a specialist freelance B2B writer for hire who can write with authority on technical subjects
Hired by brands like QuickBooks, Totara & Leadfeeder, I’ve 10+ years of content marketing experience that synthesizes a selection of skills & disciplines. Creating journalistic, product-led long-form B2B content that’s SEO friendly is just one of them.
Hassan has a way of taking complex marketing subjects and breaking them down into easy to understand pieces. He is well researched, well written, and an all-around nice guy to boot. It is always a pleasure collaborating with him. His energy, ideas, and most importantly execution are top-notch. Any editorial team would be lucky to have him.
My Unique Approach To Content
Experience in multiple disciplines—content strategy, SEO, storytelling, and data analysis—means I can dive into granular elements of content or “zoom out” to tailor campaigns to broader, strategical initiatives around business objectives and product positioning.
And as an evangelist of data-driven, “ROI-conscious” content marketing, I’m no stranger to digging into data to glean insights, conduct audits and of course, prove ROI.
My results-focused approach to B2B content writing & content strategy for Totara, a B2B software vendor in the enterprise HR technology space, has resulted in a:
- 194% YoY boost in total organic Marketing Qualified Leads (product demo requests)
- 329% YoY boost in Unique Pageviews (blog)
- Daily increase in impressions from 11,800 to 51,000
Here’s Another Win From A Happy Client
What Makes Me So Special, Huh?
Experience – Thanks to experience in multiple disciplines—content strategy, editorial management, SEO, storytelling, copywriting, and data analysis—I can execute both tactically and strategically.
Lead Generation – From aligning messaging with high commercial intent topic-clusters for inbound lead generation, to helping creatives turn “good content” into great atomizable assets; I’m comfortable at either end of the marketing spectrum.
ROI – And as an evangelist of data-driven, “ROI-conscious” content marketing, I’m no stranger to digging into data to glean insights, conduct audits and of course, prove ROI.
Results Focused – I’m proud of my demand generation & results-focused approach to B2B content strategy and content creation. It means that I’m not in the business of merely providing you with an editorial calendar based on inert keywords or “Google-researched” blog posts that are far removed from your product/service.
- Customer pain points & feedback
- Unique product positioning
- Subject matter expertise (talking to customers & experts brightens my day!)
- Thought leadership
