Hello, the name’s Hassan

9_generated

I’m A Freelance Content Strategist For Tech & Ecommerce Brands

B2B content strategy that gets traffic is now table stakes. What’s your winning angle once your content is in front of your customers? Or in other words, how does your content marketing:

1. Differentiate your brand with storytelling
2. Connect with core customers and ICPs
3. Position your product in a competitive market

…to deliver compounding ROI that fuels demand generation?

Book A Consultation

Free Course

Get Paid To Write B2B Content

freelance-content-strategist
Problogger-logo
Quickbooks-logo
Unbounce-logo
ConversionXL-e1585393474992
Leadfeeder-logo

Hiring A Freelance Content Strategist For Your Brand Is Tough

Content marketing is king. Everyone (and their Pet Rock) knows that.

Modern Content Strategies

Yet brands still cling to siloed content strategies that churn out B2B content starved of meaningful messaging & contaminated by homogenous “water is wet” writing like they’re HubSpot in 2010.

The truth: 12-Year old content marketing strategies that propelled HubSpot to stardom in its heyday are no longer an option for most businesses in 2022.

Attract, Capture & Nurture Leads

Today, your brand’s content must balance the need for distinctive content that not only ranks on Google, but also balances your unique product positioning & storytelling to attract, capture, and nurture targeted leads.

Connecting the aforementioned “dots” requires the hire of a B2B content strategist that can navigate and thrive in the current content marketing landscape.
Bethany Crease
Bethany CreaseSenior Marketing Manager at arken.legal
Read More
"Hassan is a sharp SEO and competitive content strategist, he understands how the two work together to increase an organization’s digital footprint and lead gen. He’s a great team player. I wouldn’t hesitate to recommend him."
b2b-content-marketing

I’m Hassan 🙂. A Revenue-Driven Content Strategist For Hire

My mission is to help your organization win more revenue from content marketing by generating qualified leads that fuel sales pipelines & revenue.

I’m going to bet the fresh tea in my cup that you’re hiring a freelance content strategist because you’re:

  • Looking to scale & operationalize your B2B content marketing strategy or SEO strategy
  • Creating content, but not receiving a demonstrable ROI
  • Unable to find a specialist freelance B2B content strategist for hire

Hired by brands like QuickBooks, Totara & Leadfeeder, I’ve 10+ years of content marketing experience that synthesizes a selection of skills & disciplines. Hassan’s energy, ideas, and most importantly execution are top-notch. Any editorial team would be lucky to have him.

Book A Consultation

Hassan has a way of taking complex marketing subjects and breaking them down into easy to understand pieces. He is well researched, well written, and an all-around nice guy to boot. It is always a pleasure collaborating with him. His energy, ideas, and most importantly execution are top-notch. Any editorial team would be lucky to have him.

- Tommy Walker | Editor-In-Chief for QuickBooks Resource Centre

My Unique ROI-Conscious Content Marketing Strategy

My approach to content strategy for Totara (a B2B SaaS vendor in the enterprise HR tech space), has resulted in a fine-tuned content marketing machine:

  • 194% YoY boost in total organic Marketing Qualified Leads (product demo requests)
  • 329% YoY boost in Unique Pageviews (blog)
  • 370% boost in daily impressions from 10,000 to 47,000

Here’s Another Win From A Happy Client

Happy client called Leadfeeder who’s enjoying an ROI of $8k worth of organic traffic from a single blog post:
Book A Consultation

What Makes Me So Special, Huh?

Experience – Thanks to experience in multiple disciplines—content strategy, editorial management, SEO, storytelling, copywriting, and data analysis—I can execute both tactically and strategically.

Lead Generation – From aligning messaging with high commercial intent topic-clusters for inbound lead generation, to helping creatives turn “good content” into great atomizable assets; I’m comfortable at either end of the marketing spectrum.

ROI – And as an evangelist of data-driven, “ROI-conscious” content marketing, I’m no stranger to digging into data to glean insights, conduct audits and of course, prove ROI.

Results Focused – I’m proud of my demand generation & results-focused approach to B2B content strategy and content creation. It means that I’m not in the business of merely providing you with an editorial calendar based on inert keywords or “Google-researched” blog posts that are far removed from your product/service.

Book A Consultation
Nate Gouldsbrough
Nate GouldsbroughDigital Marketing Manager @MDConnect
Read More
"At Quickbooks we were really focused on making somewhat boring content more engaging all the while needing to make sure our SEO remained high. Hassan got what we were trying to do l. He was able to take direction and deliver. Hassan wasn’t afraid to come to the conversation with a new perspective and help try to push our content in new directions."
My holistic approach to freelance content strategy means I’m in LOVE with excavating & weaving your:
  • Customer pain points & feedback
  • Unique product positioning
  • Subject matter expertise (talking to customers & experts brightens my day!)
  • Thought leadership
…Into the fibers of every content asset to meet user intent and architect a distinct, demand-generating brand for your business.

What We Offer

We Provide Best Services

Content Strategy

Curabitur arcu erat, accumsan id imperdit et, porttitor at sem proin eget tortor risus.

Learn More

Content Strategy

Curabitur arcu erat, accumsan id imperdit et, porttitor at sem proin eget tortor risus.

Learn More

Content Strategy

Curabitur arcu erat, accumsan id imperdit et, porttitor at sem proin eget tortor risus.

Learn More

Content Strategy

Curabitur arcu erat, accumsan id imperdit et, porttitor at sem proin eget tortor risus.

Learn More
Our Services